Tag: Professional Logo Design UK

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Logo Design

How Can A Poor Logo Design Affect Your Business?

Every business, organization, or even start-up needs to invest in cultivating a strong brand image and mostly this happens before the first sale. The brand identity for any kind of business or start-up includes the logo and if it is not done or designed well, it can affect your business before it even had a chance to be successful. And, this blog, brought to you by GB Logo Design, the most recommended professional logo design agency in the UK will share why a good logo design is so essential for a company and how a poor logo design is responsible for the damage of a brand’s reputation.

A cheap logo design portrays a brand unprofessionally

More or less every person tends to check the logo design at the very beginning whenever someone gets to see a brand or start-up. Accordingly, the first impression largely depends on the logo design of a brand or company. Now, if a brand possesses a good and impressive logo design, the brand reputation is bound to appear good in front of the target audience. But, if a company does have a good logo design and somehow manages to have a cheap logo design, people tend to find the brand or start-up to be unprofessional. This is because a majority of people believe that the professionality of a brand can be apparently assumed by seeing the logo design the brand possess.

A poor logo design conveys the message of a brand poorly

A brand logo is not just a piece of artwork that looks pretty and well in front of others. Rather, a brand logo is supposed to communicate to the audience the core message of a brand or company. Hence, if a logo design is cheaply conceived, it will create some misleading messages and convey those inappropriate messages to the clients or target audience.

Cheap logo designs cannot differentiate from the competitors

Every brand has to stand out from its competitors. And, in order to stand out from the competitors, a brand has to possess or do something extraordinary. It is about having an impressive logo design or having a good online reputation for the brand. A well-designed logo makes a brand stand out from its competitors which a poorly done logo design is unable to do.

Henceforth, each and every small to large business or start-up in the UK tends to have a well-created professional logo design only for the betterment of marketing and sales.

 

Logo design
Logo Design

What Are The 5 Principles Of An Effective Logo Design?

A good logo is distinguishing, suitable, practical, visual, and straightforward in design, and it expresses the owner’s desired message. A successful logo generally has an idea or “meaning” behind it that conveys the desired message. A logo should be printable at any size and, in most situations, effective without color. Check out the 5 principles of Logo design by the provider of the best Logo Design in the UK.

Simple

Your logo should be immediately recognizable at a glance. Allow for size and color variations. Good logos give something surprising and are one-of-a-kind without being too complex.

Starbucks’ emblem is well-known all over the globe. The story behind the Starbucks logo distinguishes it from its contemporaries. Can you think of any internationally recognized coffee brand with identification as distinct as the Starbucks logo, where the narrative and ideals permeate the identity in a straightforward manner? The logo’s execution is clear and symmetrical, and its applicability to several purposes demonstrates how easy the visual representation is.

Memorable

A good logo should be memorable. Maintain a straightforward and suitable tone for the nature of the company. The Audi logo may be seen all over the world. From an early age, children play games to memorize which automobiles they recognize based on their identities.

Timeless

 Logo design

A good logo should be ageless and free of trends. It should be able to withstand the test of time. What will your logo look like in ten years? The London Underground emblem has stood the test of time. The identity is almost 100 years old and has achieved international iconic status; it is still in use today.

Versatile

An excellent logo may be utilized in many different sizes and colors. Your logo should be adaptable enough to display on anything from a pen to a jet. This significant physical scale in use exemplifies how an identity must operate across a broad range of collateral.

Appropriate

A professional logo should be functional. The logo should be suitable for the target audience. A logo for a toy store, for example, maybe colorful and lively in its execution; but the same would not be true for a legal office.

GB
Logo Design [blog]

Compliment Your Clients With Warm Compliment Slips Designed By GB Logo Design

We all love compliments and love, your clients are no exception to that. Human beings crave belongingness and are driven by emotion. When you run a business, you need to build a professional and cordial relationship with your clients in order to retain them. Compliment slips are an excellent way to let your clients and customers know how much you value them.

GB Logo Design is the pre-eminent graphic and logo design company in the UK that has catered to the branding needs of n number of businesses and organisations running in the United Kingdom. We know how important compliment slips are to your business so we offer attractive compliment slip designs at £50 only. If you want to strengthen the relationship you share with your clients then consider getting compliment slip designs to boost your brand’s image.

How compliment slips can benefit your business?

Compliment slips allow you to communicate with your clients in a different way altogether. These are not just mere 1/3rd size of A4 paper but a way to make your clients feel cherished.

Here are some selected benefits of using compliment slips.

Easy brand promotion

Easy brand promotion
Businesses spend millions to promote their brand, stay relevant, and generate sales. But who would have thought that a simple compliment slip can do the same thing at a lower investment! Believe it or not, people remember everything you do for them. People also remember your logo design or corporate identity well (get professional logo designs in the UK from GB Logo Design) and can perceive that to be a part of your business. Compliment slips carry your corporate identity and hence can promote your brand effortlessly.

Hardcore professionalism

Hardcore professionalism
As an aspiring business, you have to be professional because your clients are counting on you. Your marketing strategy reveals your business strategy. A good-looking compliment slip design printed on a clean piece of crisp paper oozes professionalism.

 

 

Ease of usage

Ease of usage
Compliment slips can be used anywhere and at any moment. They can be used while sending parcels, brochures, envelopes, and so on. Time is a precious asset, compliment slips can be used in place of sending long emails or letters. Also, discounts and offers can be notified to the clients with the help of compliment slips. Many businesses mention their discount codes on compliment slips so that their customers can avail their services again.

 

Happy and valued clients

Happy and valued clients
Your clients want to feel valued and compliment slips can do that for you. Sending compliment slips to your clients is an excellent way to gain their attention and trust.

 

 

 

 

Need outstanding compliment slips at a lower cost? Contact GB Logo Design and gift your clients compliment slips with compliments. We also offer economical stationery design services to our UK clients starting from £50 only, so do avail our services now!

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mascot logo
Logo Design

Brand Mascot – Boon Or A Curse?

A logo is the face of a brand. A professional logo design in the UK would be such that people would not have to look at the brand name, yet they will recognize the brand. However, have you ever thought of involving a character or a mascot to your brand that people can relate with?

Mascots have the power to make your brand feel more alive, and when a company can inculcate this “fun” and “alive” factor in their brand, they can make their products much more attractive to the customers. The mascots put life in a logo. Most of the time, they are not even original and are overdramatized people, animals or characters, used in billboards, print, or video.

KFC has used its founder Colonel Sanders in its logo as a mascot and the logo has become popular worldwide. The logo entails the Colonel who is smiling with a bright red chef apron and a red background. The smile along with the bright red colour, brings a sense of warmth to the Colonel’s face which is inviting to the customers.

logo design


Following are the benefits that a mascot logo can provide to your brand.

1) Flexible personification

A logo design in the UK should be so well-crafted that the product endorsement happens in an effective way. For instance, the mascot of the Amul girl is very popular worldwide. However, the logo is very simple. It just features a hand-drawn cartoon of a young Indian girl holding a piece of bread in her hand, and on the bread, she has applied the butter. There is hardly anyone today who would not recognize the Amul Girl. Mascots can communicate via diverse set of visuals and reflect any character traits needed for product positioning. A mascot can help the designer and marketing specialists make a fictitious character alive.

2) Consistent visual marking

Let’s take the example of Larry the Bird from Twitter’s logo. We will be able to decipher that mascots present vast opportunities for the visual marking of different carriers of identity. You can use them in logos, interface illustrations, chatbots, stickers, and branded merch. A mascot becomes a good interconnector between the user and the product. It provides visual prompts with various facial expressions and can quickly deliver a clear message to the user.

3) Makes the brand recognizable

It is a common psychology that people are primarily driven towards images first and remember them more than text. Since they are far from abstract and human-like features, they are more easily retained in the human memory. This has great importance in building strong brand awareness and creating patterns in user interfaces. When you start with your brand, it is essential to write the brand name beside the mascot logo. However, once you attain a satisfying level of marketing and recognition, you can omit the name of your brand from the mascot logo.

Therefore, if you want to create a brand mascot of your own, you can get in touch with professionals and compare the logo design prices in the UK and come up with a mascot, which the people will relate to your brand.

5 Best Logo Designs Tips To Make Your Non-Profit Organisation Shine
Logo Design [blog]

5 Best Logo Designing Tips To Make Your Non-Profit Organisation Shine

When you run a non-profit organisation, you try to cut down costs on unnecessary things in order to support your establishment’s cause. Most NPOs think that spending money on a logo design is not something they are supposed to do as they do not have the sole motive of earning profits like businesses. But that’s not true by any means, you need to have a custom and professional logo design even though you have nothing to do with profits and balance sheets.

Having a logo will give a new life and a sense of familiarity to your non-profit brand. NPOs need people to become familiar with them and their charitable cause and hence getting a logo design from a professional logo design company, like GB Logo Design is the way to move forward. If you run a non-profit organisation and in need of a logo design then here are 5 best logo designing tips you must follow.

 

 

(Reflect your NPOs image with a unique logo from GB Logo Design, the leading logo design agency in the UK)

 

Go simple and balanced

Your NPOs logo design should be simple and balanced. Avoid adding non-essential images, icons, and texts and only use elements and typography (fonts) that are necessary. It is highly recommended to not add too much on your NPOs logo design as it might overwhelm your target audience.

 

Be reflective

Every non-profit organisation has a mission. Try to portray your NPO’s mission through your logo design. Look at British Red Cross’ logo, they help people in dire events and their logo clearly reflects that.

 

Choose smart colours

Colours  can make and break any graphical mark. Instead of choosing your favourite colours, go for colours that enhance your non-profit organisation’s logo design.

 

Include a tagline

It is always a good idea to have a tagline, especially if you are involved in a non-profit organisation. If you have a tagline on your mind then feel free to include it on your logo design. It makes your logo stand out from the rest. Also, it has been observed that brand logos with taglines get more response and good publicity than their counterparts.

 

Make it ageless

You can’t have a logo for a non-profit organisation that you need to change every year. That’s definitely going to give a wrong impression to your organisation which you certainly don’t want. Go for a logo design that’s timeless and fits in any medium and era.

 

You don’t have to go anywhere to get a custom logo design as GB Logo Design is here to give you logo design services at affordable rates. Check our logo design packages page custom-made for our UK clients and book a logo design order with us to give your non-profit organisation a new look.

5 Benefits Of Monochrome Logo Designs And Their Popularity In The UK
Logo Design [blog]

5 Benefits Of Monochrome Logo Designs And Their Popularity In The UK

Adding a bit of colour in your logo design is indeed the best way to celebrate your brand. But what if we tell you that you can enhance your brand’s reputation with a subtle monochrome or black and white logo design? Well, black and white logo designs are gaining great popularity in the UK. No matter what anyone says, black and white logos are the epitome of classiness and nostalgia. If you want your business to have a retro look then look no beyond monochrome logo designs.

So without any further words, let’s catch a glimpse of the benefits.

 

 

Sophisticated

Black and white logo designs are very sophisticated and bold. They look simply attractive at the first glance.

 

Versatile

Black and white logo designs are preferred for their versatility as they are simple and comprehensive. Complex logo designs can’t fit into all kinds of platforms but uncomplicated ones like monochrome logos can easily find their place in any medium (business cards, leaflets, stationery items, and so on) no matter how small or big the platform is.

 

Universal

Whether you run a small footwear company or a giant restaurant, you can never go wrong with a black and white logo design.

 

Professional

Also, book a professional logo design from GB Logo Design, the best professional logo design provider in the UK.

 

Look of authority

Look at the logo designs of high-end brands, like Chanel, Tiffany, Louis Vuitton, Jimmy Choo, they ooze professionalism and power.

 

So, do you need a cool black and white logo design for your brand? Get in touch with GB Logo Design, the best ever logo design agency in the UK for getting premium-quality logo designs.

 

Need corporate stationery designs? Get affordable stationery design services in the UK from us.

Also Read:

Logo Designs in UK: 5 professional logo design tips that get ignored 
Why UK Entrepreneurs Want Responsive Logos? GB Logo Design Will Tell You
Why startups should take their logo designs seriously 

Several Business Owners In The UK Revealed Their Logo Design Budget To Us!
Logo Design [blog]

Several Business Owners In The UK Revealed Their Logo Design Budget To Us!

Running a business requires skills, hard work, patience, and capital. As an entrepreneur, you have to set a budget accordingly for each and everything that you do so that you can keep track on your spendings and profits.

GB Logo is the eminent logo design company in the UK that’s famous for providing good-quality and attractive logo designs at affordable rates. We thought of asking several entrepreneurs in the UK to tell us how much they are willing to spend on a logo design. Here’s what they told us!

 

“Honestly, I’m into cheap logo designs but I understand if you want something good then you have to pay more. My budget for a logo design is £100 and anything beyond that might not be my preference”.

 

“Well, I’ve allotted £80 for my company’s logo. Let’s hope I get an eye-catching logo within my budget”.

 

“I’m not very frugal so I have a generous budget of £200 for my garments business’ logo design. But of course, if I’m paying so much then I need the logo to be creative and created from scratch”.

 

“I own a bakery business and is an urgent need of a logo design. I don’t have a big budget, I can only spend £70- £80 at my best”.

 

“Well, for me, the budget is not a concern. Although, I know how important it is to have a budget so that we do not overspend. Anyway, my standard budget for logo design would be within £100. I’m certain that I’ll get a good logo design at this budget”.

 

“Currently, I’m not willing to spend a lot on a logo design. I might revamp the logo afterwards so right now I can only spend £60-£100 on my logo design”.

 

“I’ve already kept a small portion aside for my company’s branding. For a logo design, we are willing to spend £100-£150. The logo has to enhance our company’s image and must look good”.

 

“Without a proper logo design, my business will never get a name. That’s why I want to have an awesome logo for my boutique within £60”.

 

“To all the entrepreneurs mentioned above and the one reading this, you can get a custom and professional logo design in the UK  at economical rates only from GB Logo Design. At  GB Logo Design, whether you have a low budget or a higher one, you’ll never be disappointed and get quality logo design services from the industry experts. Our logo design packages start from £60 to £200. Order Now!!

 

Avail Affordable Stationery Design Services in the UK at GB Logo Design!

This New Year, Rebrand Your Business With GB Logo Design’s Tips & Tricks
Logo Design [blog]

This New Year, Rebrand Your Business With GB Logo Design’s Tips & Tricks

 

 

We are heading towards the New Year 2021 with promises, hopes, and lots of aspirations. As an entrepreneur or business owner, you too must have some expectations with your business. Every entrepreneur wishes his or her business to flourish and hence is always on the lookout for strategies that make the brand prosperous. GB Logo Design wants every business in the UK to excel and hence we are always adamant and available 24*7 to provide you graphic design and website design services without fail. We value your business and today we have come forward with another informative blog on rebranding your business for New Year. New Year is the perfect time to re-establish or give your business a complete makeover. If you are planning to rebrand your business then continue reading further to know the tips and tricks that will completely transform your business.

GB Logo Design’s Tips & Tricks

 

Revamp your business logo design

 

Rebranding starts and ends with a logo design. If you already have a business logo that is no longer relevant then get an appropriate one from the leading logo design agency in the UK, i.e., GB Logo Design to give your brand a new business personality. To know the procedure of getting custom and professional logo designs from us, read this blog: Step By Step Guide To Logo Delivery Process At GB Logo Design.

 

Get an official business card

 

Business cards are still a significant part of any business in the United Kingdom. Having a business card ensures how serious you are about your business. You can now get customised business card designs from GB Logo Design within a couple of days at a very lower price!

 

Pay more heed to website design and development

 

Only having a website is not enough, you need to update your website frequently so that it stays relevant and gets more visits, leads and conversions. At GB Logo Design, we provide complete website design and development to our UK-based clients. Connect with us today!

 

Be more active on social media

 

Social media marketing is the heart of any business these days as people are more active on social media than anywhere else. Engage your target audience with creative and attractive social media posts and educate them about your business regularly. You can even get social media page designs from GB Logo Design at just £50!

 

Introduce new products and services

 

Launching new products and services is the perfect way to rebrand your business. New packaging and new products always attract people. Feel free to discuss your favourite packaging design with us.

 

Opt for business stationeries and corporate giveaways

 

No matter whatever happens, business stationeries and corporate giveaways will never lose their charm. Rebuild your business with GB Logo Design’s corporate stationery designs. We are the best stationery design services provider in the UK!

 

Believe in the magic of publicity and promotion

 

Publicity and promotion can make or break your business. Consider promoting your business on various platforms and do not underestimate the power of publicity if you want your business to shine.

 

Promise to deliver standard products and services 

 

Rebranding can only become successful if you take an oath to deliver only premium products and services to the people. Remember, one bad review from a customer can tarnish your business’ reputation so always deliver your best.

 

Get in touch with GB Logo Design, the prominent logo design company in the UK to get affordable and amazing graphic design and website development services.

 

 

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