Name: GB Logo Design
Brand: GB Logo Design
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July 20, 20230

10 Things To Look For While Hiring A Logo Design Company In The UK

Every small to large business, in today’s era, vividly depends on digitalization to reach a great number of people. Even, with the help of digital marketing, it has been way easier to grab the attention of a wider audience. However, in effective digital marketing, business logos play a vital role. But having an appropriate business logo design is not an easy task as it sounds. However, the process of getting a great logo design depends upon your choice of a logo design company in the UK. As a business owner, you might have a great concept for your brand logo design but its proper execution should also be given to the hands of a professional logo designer.

So, when hiring a logo design company in the UK, there are several important factors to consider to ensure that you choose a reputable and competent logo designer. Here are 10 important things to look for –

Portfolio and Experience: Reviewing the company’s portfolio to assess the quality and style of their previous work is very much important. Look for diversity in their designs and whether they align with your aesthetic preferences. Consider their experience in the industry of logo design in the UK and also, if they have successfully completed projects similar to yours.
Reputation and Reviews: Research the logo design company’s reputation by reading online reviews and testimonials from their past clientele. Check popular review platforms, social media, and their website for genuine feedback. Positive reviews and a good reputation indicate that it is a reliable and trustworthy company to hire for designing your brand logo.
Expertise and Creativity: Before you hire one, ensure that the company has a team of skilled and creative logo designers. They should have a solid understanding of design principles, typography, colour theory, and branding. Look for companies that can bring fresh and innovative ideas to the table.
Ability of Communication and Collaboration: Effective communication is crucial throughout the process of designing a brand logo. Therefore, look for a company that is responsive, listens to your ideas and requirements, and communicates clearly. They should be willing to collaborate with you to ensure your vision is understood and implemented effectively.
Customization and Originality: A good logo design company in the UK should prioritize creating unique and customized logos for each client. So, avoid companies that rely heavily on pre-designed templates. Remember that your business logo should be distinctive and tailored specifically to your brand or company.
Client Involvement and Feedback: A reputable company will involve you in the design process and seek your feedback at various stages of design. Besides, they should be open to revisions and willing to make changes based on your input. Transparency and client involvement are essential for achieving a satisfactory end result.
Timelines and Deliverables: Discuss the expected timelines and deliverables with the company before hiring them. They should provide you with a clear project timeline, including milestones and delivery dates. Ensure they can meet your deadlines and are committed to delivering the final logo files in the required formats.
Pricing and Budget: While price should never be the sole determining factor, it is way more important to consider your budget. Request quotes or pricing information from different companies and compare them. Beware of extremely low-cost options that may compromise the quality or professionalism of the work.
Ownership and Logo Rights: Discuss the ownership and rights of the final logo design. Ensure that you will have full copyright and usage rights to the logo once it is completed and handed over. A professional logo design company in the UK should be transparent about these aspects and provide you with the necessary legal documentation in the end.
Additional Services: Consider if the logo design company offers any additional services that could benefit your brand or company. For example, do they provide brand identity development, stationery design, or website design? Having a one-stop solution for your design needs can streamline the process and maintain consistency across your brand.

By evaluating these 10 important factors, be careful while hiring a logo design company that aligns with your needs and expectations for your brand in the UK.

Logo Design

June 20, 20230

What To Consider When Creating A Brand Logo Design?

Brands or companies all over the globe, need to fight harder to be ahead of their contemporaries in the market. For that, professional brands or companies tend to apply suitable marketing tactics to target significant groups of customers. But did you know that a professional logo design plays a vital role in branding any small to large businesses in the UK? So, it is way more essential to take the importance of a brand logo design into serious consideration. It is not just a piece of creative work, rather, it is bigger than it! Therefore, while creating a brand logo design, a logo design expert in UK must consider some basic points like –

Researching the client’s business:

Before you start working on a brand logo, you must research your client’s business thoroughly. This is because you are designing that logo for your client’s business and not for yourself. So, it would not be easier for you to pick the proper font and color for your brand logo if you are not aware of the target audience of the brand. So, avoid designing a brand logo directionless and research the market of the brand you are working for at the very beginning.

Avoid rushing behind the trends:

Amateur or not-so-professional logo designers who often provide logo design services in UK tend to follow the trends of logo design. If you do the same, probably, you will fail miserably to impress your client. Logo designs should never rely on trends. Trends come and go but what remains is the class. So, while you design a brand logo, maintain the class and make it timeless which can last for decades.

Taking scalability into consideration:

A business logo is used in a number of various platforms like social media handles, business cards, banners, and more. So, when you make a brand logo design, make sure that it does not lose its sense of proportion. A business logo should be versatile so that it can be used on small to large things. Make it proportionate and scalable from each and every angle to look properly and become visible clearly.

Do you want to know more about the major considerations of logo design and make your brand logo stand out in the crowd of your competitors? Visit any renowned logo design services in UK. Otherwise, you can also get your business logo designed by the experts at GB Logo Design.

Logo Design

April 28, 20220

4 Types Of Logo Design That Uk Businesses Often Opt For

It is truly needless to say that a logo design plays a crucial role when it comes to branding and advertisement. And, if we talk about the businesses in the United Kingdom, people here are very much choosy for creating the most appropriate logo designs for each and every business, regardless of its nature and activity. Depending upon the idiosyncratic requirements and preferences, business holders in the UK choose one type of logo design that aptly justifies the brand in front of the target audience. Let GB Logo Design, which offers lucrative logo design packages in the UK disclose the 4 major types of logo design for businesses.

1. Wordmark logos:

Just as the name of this type of logo design suggests, a wordmark logo is something that simply holds the name of the brand or business graphically recreated to look even more enticing. Topography, font, colours, spacing, and geometry are the main components to make this type of logo design. A business having a wordmark logo can flaunt its entire name in front of a potential audience. And, therefore, wordmark logos ensure perfect brand recognition without delivering any sort of confusion with the competitors.

2. Letter mark logos:

The type of letter mark logos rejects the concept of using the long name of a brand or company. Therefore, just by utilizing the initials of a company and using just a few letters, letter mark logos are created to highlight the simplicity of the logo design. This logo design is also very much convenient to recall.

3. Logo lockup:

Another widely popular type of logo design is logo lockup. Basically, it is an amalgamation of two or more singular logo elements. Logo lockup is designed by placing a relatable symbol or icon along with a meaningful slogan to expand the purpose of a business.

4. Brandmark logo:

A brandmark logo is all about representing the brand with a particular symbol, and not with its name. Global businesses who believe that their symbol is enough for their worldwide recognition, mostly opt for brandmark logos. Apart from that, businesses having long-drawn-out names or having hard-to-pronounce names also find brandmark logos useful for greater brand recognition.

However, if you have a UK-based business, you may select one of the types of logo design for your own business. And, if you want to learn further about this subject matter, you can visit a professional logo design agency in the UK.

Logo Design [blog]

August 19, 20180

5 More Eye-Catching Photography Based Logo Designs

We all at least have that one friend owning a DSLR and taking snapshots of everything around them. Indeed, photography is becoming a very shared passion among the youths these days. However, the most amazing shots are captured by professional photographers itself, who tirelessly wait for the right moment to take that shot that stand alone from the rest. Needless to say, it is only fair to have a professional logo design for these professional photographers.

Let’s have a stroll through 6 more photography logo made by the house of GB logo Design.

1. D Avino Photography

Unlike several photography logos, this one does not have a camera blended in its logo. Why? Cause this business is not a new name to its clients. Its quality of shots speaks for itself. The letermark logo was created using the initials D, A and P stacked in a rather creative way. Clearly a logo worth remembering.

2. Ed The Frog Photography

This free-spirited photography business is all set to capture the beautiful moments and inspire people to live it. The logo is designed to keep this spirit up. The enthusiast frog photographer is peaking through the O of the wordmark logo of the business. The addition of the camera hanging by a thread to the frog completes the picture.

3. Mini Memoirs Photography

The logo for this photography business is a simple wordmark tye. But the stacking of words makes it special. Th word ‘MINI’ has been pilled lengthwise in a much smaller font and the O has been designed to resemble it like the shutter of the camera lens. Overall a logo wisely created.

4. Mugshot Photography

Now, we all have seen mugshot photography in movies and series, but don’t let it refrain you from availing this excellent photography service. The logo of this photography business was designed by keeping its name in mind. The pink silhouette of the camera is carved to accommodate a human figure in its center. I justified logo for a classy brand.

5. Neil Nevil Photography

We created some of our best-delivered logo design options for this wildlife photographer. We created these using beautiful majestic wild animals. Our client liked them all, but the one that finally made it to the brand recognition is the one with the mighty owl flying through the night sky.

On this world photography day, we inspire every aspiring photographer to get a professional logo to enhance their enthusiasm and boost their career.

Logo Design [blog]

October 26, 20170

5 Online Halloween Marketing Ideas for your business

Halloween is a rather special duration of the year in UK, when everyone pretends to be someone or something else. Some of the business experience tough time holding onto their businesses, as the competition goes pretty high. But the ones that adapt to these changes, make extra profit during this time of the year. In case you are inspired by the Halloween marketing of famous brands, and wondering your small or medium scale business won’t stand up to it, don’t sell yourself short. Instead, rely on the logo designers in the UK.

Halloween gives your business a perk, which, if you grab, will give you immense benefits in terms of both sales and recognition. So, here we present on 5 Online Halloween Marketing Ideas for your business.

1. Design a customized, professional logo

Your business logo must be kept intact enough to be recognizable by the people and staffs. However, there is a lot of scope of adding a hint of Halloween in the same. It can be anything like a bunch of bats, a giant pumpkin, spiderweb, graveward or more.

2. Design other business identities as well

Though a professional logo in the UK is what mostly features in most of the business identities, getting customized other corporate identities is a good idea. These include any and all materials that bears the such as business cards, flyers, letterheads etc.

3. Get a Halloween customized online presence

Most of the successful business has an online presence as well. These include owning a domain space on the internet along with a persistence presence on social media as well. Updating the facebook, twitter, Instagram profile with a customized Halloween cover would attract the attention of the users. It could either static or animated depending on your taste and budget for the same.

4. Send Halloween newsletter

To attract more and more audience, you can try to offer certain special deals and discounts as well. And what better way could there be, rather than a newsletter to offer the newest deals, coupon codes etc? And while doing that, won’t it be better to show off the Halloween spirit along with it.

5. Host Halloween contest online

Though hosting an offline contest is common too, not many people will actually travel just in order to participate in an event. Instead, an online event will be preferred and participated by most people. Moreover, people click and post pictures etc on social media anyways. With this, you can distribute gifts and coupons to the participants performing the best on the Halloween, along side promoting your brand.

Though you can do a lot more in the Halloween as well, the impact of digital presence should be taken care at first as most businesses are searched on internet primarily.

Tag: Professional Logo Design

10 Things To Look For While Hiring A Logo Design Company In The UK

What To Consider When Creating A Brand Logo Design?

Researching the client’s business:

Avoid rushing behind the trends:

Taking scalability into consideration: