Tag: Logo Designs In UK

10 Viral Logo Design Trends in the UK
Logo Design, Logo Design [blog]

10 Viral Logo Design Trends to Watch Out for Businesses in the UK

Since a logo works as the countenance of any brand or company, it is necessary to ensure that the logo is presented up-to-date to current logo design standards. To impress the target audience with professionalism, keeping up the brand with what is most recent in style and taste, and incorporating the latest trends into the brand identity without losing its uniqueness is way more essential than anything else! Now, what apparently represents a brand and builds up brand identity? Of course, a trendy business logo design in the UK. However, in our latest blog post, we will explore 10 viral logo design trends that are ruling businesses in the UK this year.

10 Logo Design Trends that are being viral in the UK

  • Simplification and Minimalism Logo Trend: Do you know that clean and minimalist logos are becoming increasingly popular this year? Simple business logo designs with a focus on essential elements and negative space are these days being vividly used to create highly memorable and versatile logos for brands and companies.
  • Geometric-Shaped Logo Trend: Just like minimalist logo trends, geometric-shaped trends are being incorporated into logo designs to convey structure, stability, and modernity. Apart from that, these typical geometric shapes can add a sense of balance and professionalism to a brand’s identity and make it remarkable to the target audience.
  • Gradient and Colour Transition Logo Trend: If you are in the field of logo design, then you must be well acquainted with the fact that the use of gradients and colour transitions is on the rise, particularly in this ongoing year. Also, note that these techniques can add potential depth and visual interest to logos, making them stand out and appear dynamic.
  • Hand-Drawn Element Logo Trend: Hand-drawn elements, whether they are illustrative icons or custom typography, are nowadays being used to create a more personal and unique touch to brand identities and brand reputations.
  • Responsive Logo Trend: With the increasing prevalence of digital platforms, brand logos that could adapt to different screen sizes and resolutions are becoming more important with every passing day. However, responsive logos also ensure a consistent brand presence across various devices.
  • Negative Space Logo Trend: Did you know earlier that the clever use of negative space can create hidden elements or meanings within a logo? However, the use of negative space can create a logo design more engaging and memorable for viewers who discover the hidden imagery behind that.
  • Vintage and Retro Revival Logo Trend: Certain dynamic nostalgic designs inspired by past eras are highly being used to evoke a sense of authenticity and timelessness, especially for brands or companies targeting specific audiences or industries for businesses.
  • Custom Typography Logo Trend: Custom, handcrafted typography is nowadays being employed to give logos a distinct and original look in order to stand out from generic fonts as well.
  • Muted and Earthy Coloured Logo Trend: Subdued and earthy colour palettes are gradually gaining more popularity. However, this logo design trend in the UK reflects a desire for authenticity, sustainability, and a connection to nature.

 

  • Monochromatic Design Logo Trend: A renowned logo design company in the UK opines that utilizing a single colour or shades of the same colour in a brand logo can create an ultimate sophisticated and timeless look. However, monochromatic logos are often versatile and suitable for a wide range of industries.

 

To conclude, it is way more essential to note that these viral logo design trends can be evolved or replaced by new ones at any time. Therefore, to get the most current insights into professional logo design trends for businesses in the UK, we would always recommend consulting with professional logo designers who are up-to-date with the latest developments in the field of logo design in the UK.

You can tailor your logo design for your specific business, industry, and target audience with the help of the professionals at GB Logo Design, a dynamic hub for creating bespoke logo designs in the UK.

Logo Design UK
Logo Design

What To Consider When Creating A Brand Logo Design?

Brands or companies all over the globe, need to fight harder to be ahead of their contemporaries in the market. For that, professional brands or companies tend to apply suitable marketing tactics to target significant groups of customers. But did you know that a professional logo design plays a vital role in branding any small to large businesses in the UK? So, it is way more essential to take the importance of a brand logo design into serious consideration. It is not just a piece of creative work, rather, it is bigger than it! Therefore, while creating a brand logo design, a logo design expert in UK must consider some basic points like –

Researching the client’s business:

Before you start working on a brand logo, you must research your client’s business thoroughly. This is because you are designing that logo for your client’s business and not for yourself. So, it would not be easier for you to pick the proper font and color for your brand logo if you are not aware of the target audience of the brand. So, avoid designing a brand logo directionless and research the market of the brand you are working for at the very beginning.

Avoid rushing behind the trends:

Amateur or not-so-professional logo designers who often provide logo design services in UK tend to follow the trends of logo design. If you do the same, probably, you will fail miserably to impress your client. Logo designs should never rely on trends. Trends come and go but what remains is the class. So, while you design a brand logo, maintain the class and make it timeless which can last for decades.

Taking scalability into consideration:

A business logo is used in a number of various platforms like social media handles, business cards, banners, and more. So, when you make a brand logo design, make sure that it does not lose its sense of proportion. A business logo should be versatile so that it can be used on small to large things. Make it proportionate and scalable from each and every angle to look properly and become visible clearly.

Do you want to know more about the major considerations of logo design and make your brand logo stand out in the crowd of your competitors? Visit any renowned logo design services in UK. Otherwise, you can also get your business logo designed by the experts at GB Logo Design.

Pay Attention To The 4 Dos And Don’ts Of Logo Designing
Logo Design

Pay Attention To The 4 Dos And Don’ts Of Logo Designing

If you close your eyes and think of the globally-acclaimed brand name Apple, what you do see? It has to be the iconic logo that consists of a bitten fruit (apple) in it. Don’t you? Here lies the success of the logo design that has made the Apple company recognizable to the entire world from just a simple visual representation. This immediate recognition of any business logo design is considered to be the ‘Holy Grail’ by a majority of brand owners. But how does a single piece of art make brand recognition to a vast population around the globe? The task is not at all easy as it seems to be. The highest-rated business logo design company in the UK follows 4 major dos and don’ts while making brand logo designs for clients. Read on to learn –

Do make research on the target audience:

Before you start designing a business logo, you must invest some time to make a thorough research on the target audience of that brand or company. Research on the target audience will make you understand what your audience wants. So, understanding your potential customer’s requirements will make this task of tailoring a brand logo design simple and easy for you.

 

Do keep the logo design simple yet impressive:

When it comes to making a brand logo design, simplicity turns out to be the best. A too much-complicated logo design will fail to evoke interest in the target audience. As a result, they might overlook your brand. At the same time, putting too many details in a logo design can make it blurry.

 

Don’t follow the latest trend:

Following the trend in logo designing can make you throw out of the competitive market very soon. This is because trends come and go and last for a little while. Rather, not following any sort of trend and going classic and timeless will never make your business logo design outdated in the market of UK.

 

Don’t use bountiful colors:

The selection of colors when it comes to incorporating into a brand logo design is pretty vital. Apparently, it may seem to be so easy but a lot of factors are there to keep in mind. Most importantly, you cannot make use of so many colors at a time in a single logo design. It may make a logo design look muddy, cluttered, and idiotic.

 

Finally, the biggest do and don’t of designing a business logo are – do hire a professional logo design company in the UK and don’t rely on cheap logo design services that may ruin your brand reputability.

4 quintessential principles of spectacular logo designs
Logo Design, Logo Design [blog]

4 Quintessential Principles Of Spectacular Logo Designs

A logo design is such a powerful piece of graphic design that has a lot to do for any brand or company. A logo design holds a massive responsibility to portray a positive impression of a particular brand or company. So, when an expert designs a logo, he/she becomes very much particular about its outcome. Fortunately, there are some useful principles that can make this task easier. Let GB Logo Design, a professional logo design service in the UK discuss 4 principles of making absolutely kick-ass logo designs.

Simplicity:

If you look at the most popular brand logo designs, you can observe that all logos that have been successful and vividly appreciated are typically simple. Logo designers often make business logos simple as they use brand logos on different platforms, and in different sizes. So, if a logo design is complicated, the fine details inside the logo will certainly be lost. So, to make it understandable to each and every one, brand logos are usually simple.

Memorability:

The purpose of having a good logo design is to make it easier to recall the brand name. So, a business logo has to be memorable to the target audience. People usually, do not remember the brand name or more details about that, what they remember is the logo design. So, the symbol, font, and color for the logo design should be memorable.

Modern and classic:

A design can seem to be modern today but may not seem the same tomorrow. So, when making business logo designs, they need to be timeless. Undoubtedly, there should be several modern touches, yet business logo designs should be classic. And, they remain timeless for years to compete with the contemporaries.

Well-balanced:

A logo design needs to be well-balanced in proportion and symmetry. Remember that a logo should serve its purpose in all possible situations. So, A well-balanced logo design maintains its aesthetic and quality to fit everywhere perfectly.

So, for your logo, hire a logo design service in the UK that understands the value of your brand. Professionals always make a logo design meaningful to your clients from every possible aspect.

Logo Design London
Logo Design [blog]

Logo Designs In UK: Top Brands That Use Optical Illusions In Their Logos

Optical illusions baffle the best of us. When we talk of optical illusions, it’s always more than what meets the eye. Did you know that most popular brands use optical illusions in their logo designs to make it more appealing and offbeat?

 

Since GB Logo Design is all about logos and graphics, here we present the names of some top brands that use optical illusions in their logo designs. So without wasting another moment, let’s take a brief look at those big brands’ logo designs, shall we?

 

Get a customized business card design from GB Logo Design, the leading logo design provider in the UK.

 

LG

 

LG-Logo Designs In UK

 

We all love electronics by the brand, LG. LG is a reliable South-Korean multinational brand that has been selling electronic goods to consumers in the UK since ages. The logo design of LG is an interesting one. Upon close observation, we find two optical illusions – one is of the power button and the second resembles the smile of a happy client.

 

Toyota

 

Toyota

 

Toyota is a Japanese multinational automobile company that has been catering to the automotive needs of people in the UK for years. Almost a majority of us recognize Toyota’s logo design. So what optical illusion Toyota’s logo design is hiding? When you look deeply, you might see the entire name of the brand T-O-Y-O-T-A inside the circles.

 

FedEx

 

FedEx

 

Almost everyone has used courier services offered by FedEx once in their lifetime. FedEx is an American-based multinational delivery services provider that promises to deliver goods safely and on time. If you look properly into FedEx logo, you will find a white arrow that symbolizes speed and direction and this is exactly what FedEx claims. So, do you find this optical illusion cool? Reply in the comments section.

 

NBC

 

NBC

 

NBC is an American TV show channel that provides awesome programmes for the world to see. Since NBC is so amazing and loved, so is their logo design. NBC too has used an optical illusion in their logo. Can you catch that? Well, the different coloured leaves in NBC’s logo resemble feathers of a peacock.

 

So, which above-mentioned brands’ optical illusion you liked the most and why? Let us know in the comments section below.

 

Avail premium and affordable graphic design services only from GB Logo Design, the best graphic design services provider in the UK.

 

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