Tag: Logo Design Company UK

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faqs about professional logo design
Logo Design [blog]
September 20, 20230

8 FAQs about Professional Logo Design in the UK

Owning a professional logo design is a crucial aspect of branding for businesses in the UK, just as it is worldwide. Since brand or company owners do not have sufficient knowledge in the field of logo design, they often ask a few questions to the logo designers before hiring one. And, why not? After all, a logo works as the countenance of a brand or company. So, if you are in search of a professional logo design for your brand, this blog is for you!

In our latest blog, we have addressed the 8 most commonly asked questions a logo design company in the UK gets asked.

8 Most Frequently Asked Questions About Logo Design –

  1. What is a professional logo design?

A professional logo design is a unique and visually appealing symbol, entity, or mark that quintessentially represents a brand, business, or organization. However, a professional logo design is created by skilled designers in the UK in order to convey the brand or company’s identity and values effectively to the target audience.

  1. Why is a professional logo important for a business in the UK?

If you have a small or large business, remember that a professional logo helps create a strong brand identity and builds trust with potential customers. A brand logo design sets your business apart from competitors in the marketplace and makes your brand easily recognizable to a vast community.

  1. How much does a professional logo design cost in the UK?

Well, the cost of professional logo design in the UK can vary widely, depending on a number of significant factors. The factors include the experience of the logo designer, the complexity of the logo design you want for your brand, and the logo design agency you choose. For accurate information, you can visit a reputable logo design company in the UK.

  1. How long does it take to design a logo professionally?

Even, the time it takes to design a brand logo design can vary. However, it typically takes anywhere from a few days to a few weeks as well. The timeline depends on the complexity and process of logo design, revisions, and client feedback.

  1. Do I own the copyright to my logo design?

In most cases, when you hire a professional logo designer or a logo design agency in the UK, you will most likely receive full ownership rights to the logo upon completion and payment. However, it is very important to clarify this concern in your contract before you hire a logo designer or a logo design company.

  1. What should I look for in a professional logo designer in the UK?

When hiring a professional logo designer in the UK, consider their portfolio, experience, and reputation. Before you finalize, do make sure that they completely understand your brand and vision. It is also very important to check if they have enough experience with businesses and target audiences in the UK.

  1. Is it really important to follow the latest design trends for business logos?

To be honest, following design trends can make your brand logo look current. But it is also essential to create a classic logo design that will not become outdated too quickly. A balance between the latest trends and classic design is key to making an ideal business logo design in the UK.

  1. Can I update my logo design in the future?

Yes, of course! You can any time update your logo design as your brand evolves with time. Upgradation is essential when it comes to a brand logo design. However, the upgradation of a business logo design should be done carefully to maintain brand recognition and consistency.

It is also important to note that hiring a professional logo designer in the UK is a great investment in your brand’s identity and long-term success. So, take the time to research and choose a logo designer or design agency that aligns with your vision and business goals.

If we have not yet covered all your queries here in this blog, feel free to get in touch with us at GB Logo Design and get premium quality logo designs in the UK.

10 Viral Logo Design Trends in the UK
Logo Design, Logo Design [blog]
August 20, 20230

10 Viral Logo Design Trends to Watch Out for Businesses in the UK

Since a logo works as the countenance of any brand or company, it is necessary to ensure that the logo is presented up-to-date to current logo design standards. To impress the target audience with professionalism, keeping up the brand with what is most recent in style and taste, and incorporating the latest trends into the brand identity without losing its uniqueness is way more essential than anything else! Now, what apparently represents a brand and builds up brand identity? Of course, a trendy business logo design in the UK. However, in our latest blog post, we will explore 10 viral logo design trends that are ruling businesses in the UK this year.

10 Logo Design Trends that are being viral in the UK –

  • Simplification and Minimalism Logo Trend: Do you know that clean and minimalist logos are becoming increasingly popular this year? Simple business logo designs with a focus on essential elements and negative space are these days being vividly used to create highly memorable and versatile logos for brands and companies.
  • Geometric-Shaped Logo Trend: Just like minimalist logo trends, geometric-shaped trends are being incorporated into logo designs to convey structure, stability, and modernity. Apart from that, these typical geometric shapes can add a sense of balance and professionalism to a brand’s identity and make it remarkable to the target audience.
  • Gradient and Colour Transition Logo Trend: If you are in the field of logo design, then you must be well acquainted with the fact that the use of gradients and colour transitions is on the rise, particularly in this ongoing year. Also, note that these techniques can add potential depth and visual interest to logos, making them stand out and appear dynamic.
  • Hand-Drawn Element Logo Trend: Hand-drawn elements, whether they are illustrative icons or custom typography, are nowadays being used to create a more personal and unique touch to brand identities and brand reputations.
  • Responsive Logo Trend: With the increasing prevalence of digital platforms, brand logos that could adapt to different screen sizes and resolutions are becoming more important with every passing day. However, responsive logos also ensure a consistent brand presence across various devices.
  • Negative Space Logo Trend: Did you know earlier that the clever use of negative space can create hidden elements or meanings within a logo? However, the use of negative space can create a logo design more engaging and memorable for viewers who discover the hidden imagery behind that.
  • Vintage and Retro Revival Logo Trend: Certain dynamic nostalgic designs inspired by past eras are highly being used to evoke a sense of authenticity and timelessness, especially for brands or companies targeting specific audiences or industries for businesses.
  • Custom Typography Logo Trend: Custom, handcrafted typography is nowadays being employed to give logos a distinct and original look in order to stand out from generic fonts as well.
  • Muted and Earthy Coloured Logo Trend: Subdued and earthy colour palettes are gradually gaining more popularity. However, this logo design trend in the UK reflects a desire for authenticity, sustainability, and a connection to nature.

 

  • Monochromatic Design Logo Trend: A renowned logo design company in the UK opines that utilizing a single colour or shades of the same colour in a brand logo can create an ultimate sophisticated and timeless look. However, monochromatic logos are often versatile and suitable for a wide range of industries.

 

To conclude, it is way more essential to note that these viral logo design trends can be evolved or replaced by new ones at any time. Therefore, to get the most current insights into professional logo design trends for businesses in the UK, we would always recommend consulting with professional logo designers who are up-to-date with the latest developments in the field of logo design in the UK.

You can tailor your logo design for your specific business, industry, and target audience with the help of the professionals at GB Logo Design, a dynamic hub for creating bespoke logo designs in the UK.

Logo Design UK
Logo Design [blog]
July 20, 20230

10 Things To Look For While Hiring A Logo Design Company In The UK

Every small to large business, in today’s era, vividly depends on digitalization to reach a great number of people. Even, with the help of digital marketing, it has been way easier to grab the attention of a wider audience. However, in effective digital marketing, business logos play a vital role. But having an appropriate business logo design is not an easy task as it sounds. However, the process of getting a great logo design depends upon your choice of a logo design company in the UK. As a business owner, you might have a great concept for your brand logo design but its proper execution should also be given to the hands of a professional logo designer.

So, when hiring a logo design company in the UK, there are several important factors to consider to ensure that you choose a reputable and competent logo designer. Here are 10 important things to look for –

  1. Portfolio and Experience: Reviewing the company’s portfolio to assess the quality and style of their previous work is very much important. Look for diversity in their designs and whether they align with your aesthetic preferences. Consider their experience in the industry of logo design in the UK and also, if they have successfully completed projects similar to yours.
  2. Reputation and Reviews: Research the logo design company’s reputation by reading online reviews and testimonials from their past clientele. Check popular review platforms, social media, and their website for genuine feedback. Positive reviews and a good reputation indicate that it is a reliable and trustworthy company to hire for designing your brand logo.
  3. Expertise and Creativity: Before you hire one, ensure that the company has a team of skilled and creative logo designers. They should have a solid understanding of design principles, typography, colour theory, and branding. Look for companies that can bring fresh and innovative ideas to the table.
  4. Ability of Communication and Collaboration: Effective communication is crucial throughout the process of designing a brand logo. Therefore, look for a company that is responsive, listens to your ideas and requirements, and communicates clearly. They should be willing to collaborate with you to ensure your vision is understood and implemented effectively.
  5. Customization and Originality: A good logo design company in the UK should prioritize creating unique and customized logos for each client. So, avoid companies that rely heavily on pre-designed templates. Remember that your business logo should be distinctive and tailored specifically to your brand or company.
  6. Client Involvement and Feedback: A reputable company will involve you in the design process and seek your feedback at various stages of design. Besides, they should be open to revisions and willing to make changes based on your input. Transparency and client involvement are essential for achieving a satisfactory end result.
  7. Timelines and Deliverables: Discuss the expected timelines and deliverables with the company before hiring them. They should provide you with a clear project timeline, including milestones and delivery dates. Ensure they can meet your deadlines and are committed to delivering the final logo files in the required formats.
  8. Pricing and Budget: While price should never be the sole determining factor, it is way more important to consider your budget. Request quotes or pricing information from different companies and compare them. Beware of extremely low-cost options that may compromise the quality or professionalism of the work.
  9. Ownership and Logo Rights: Discuss the ownership and rights of the final logo design. Ensure that you will have full copyright and usage rights to the logo once it is completed and handed over. A professional logo design company in the UK should be transparent about these aspects and provide you with the necessary legal documentation in the end.
  10. Additional Services: Consider if the logo design company offers any additional services that could benefit your brand or company. For example, do they provide brand identity development, stationery design, or website design? Having a one-stop solution for your design needs can streamline the process and maintain consistency across your brand.

By evaluating these 10 important factors, be careful while hiring a logo design company that aligns with your needs and expectations for your brand in the UK.

Logo Design UK
Logo Design
June 20, 20230

What To Consider When Creating A Brand Logo Design?

Brands or companies all over the globe, need to fight harder to be ahead of their contemporaries in the market. For that, professional brands or companies tend to apply suitable marketing tactics to target significant groups of customers. But did you know that a professional logo design plays a vital role in branding any small to large businesses in the UK? So, it is way more essential to take the importance of a brand logo design into serious consideration. It is not just a piece of creative work, rather, it is bigger than it! Therefore, while creating a brand logo design, a logo design expert in UK must consider some basic points like –

Researching the client’s business:

Before you start working on a brand logo, you must research your client’s business thoroughly. This is because you are designing that logo for your client’s business and not for yourself. So, it would not be easier for you to pick the proper font and color for your brand logo if you are not aware of the target audience of the brand. So, avoid designing a brand logo directionless and research the market of the brand you are working for at the very beginning.

Avoid rushing behind the trends:

Amateur or not-so-professional logo designers who often provide logo design services in UK tend to follow the trends of logo design. If you do the same, probably, you will fail miserably to impress your client. Logo designs should never rely on trends. Trends come and go but what remains is the class. So, while you design a brand logo, maintain the class and make it timeless which can last for decades.

Taking scalability into consideration:

A business logo is used in a number of various platforms like social media handles, business cards, banners, and more. So, when you make a brand logo design, make sure that it does not lose its sense of proportion. A business logo should be versatile so that it can be used on small to large things. Make it proportionate and scalable from each and every angle to look properly and become visible clearly.

Do you want to know more about the major considerations of logo design and make your brand logo stand out in the crowd of your competitors? Visit any renowned logo design services in UK. Otherwise, you can also get your business logo designed by the experts at GB Logo Design.

stationery design services UK
Stationery Design
June 15, 20230

6 Pro Tips for Exceptional Business Card Designs

From attending any business conference to joining any corporate meetup, participants still exchange business cards. In spite of the procreation and expansion of digital communications, business cards still play a significant role in face-to-face business settings. An attractive business card help draw the attention of the recipient and increase the corporate networks more effectively. Therefore, it is important to make sure that your business cards are designed in a way that can easily reflect the value of your brand or company. However, today’s blog, brought to you by the professionals of one of the most reliable stationery design services in UK will reveal 6 pro tips so that your business cards attract potential clients and generate more leads.

Stationery Design Services UK

How to make amazing business card designs?

It is an undeniable fact that business cards are an indispensable part of your business. So, bear in mind the following 6 points when designing business cards for any brand or company –

  1. Include only what is important: Including unnecessary information in a business card can make it look clumsy. So, to pique the interest of the card recipient, only the necessary and important information should be added to the business cards. For example, an ideal business card should contain the name of the brand, official email address, phone number, available social media handles, the brand logo, etc.
  2. Finalize the right size and shape of your cards: Determining the size and shape of your business card will certainly help you understand how much information you can put in your business cards. Let us explain in a bit more detail – standard business cards are usually rectangular and almost about the size of a credit card. Renowned stationery design services in the UK are accustomed to this shape and size and therefore, they are considered to be safe choices. Yet, if you want to create something out of the box, you can go for a square shape with round corners.
  3. Use an appropriate font: If you want your business card recipient to be able to read the information on your business card, you need to make sure that the font that you use in your business card is appropriate. For instance, the right font for your business card should not be too small, too fancy, and distorted. To keep your text simple and straightforward, you must choose a font that is easily readable.
  4. Maximize your brand logo design: More or less we all know that a logo works as the visual representation of a brand itself. Therefore, as a crucial part of your brand, the logo design deserves a prominent place in your business card in order to instantly grab the attention of potential clients. As your business cards are one of the most important parts of your visual branding, maximize your brand logo design to give them a more polished and professional look.
  5. Leave some white space: As we have already mentioned earlier, putting too much information or text may clutter your business card apparently. If there are too many things on a business card, nothing will stand out in the eyes of the recipients. If you want to design-wise, leave some white space on your business cards as white spaces are too easy for the eyes. Besides, they help in drawing the attention of the readers with a lasting impression.
  6. Proofread your text several times: Last but not least, proofreading your work before sending that to your client is very much important. See, if there is any misspelling or any wrong positioning of words in the text of your business card. Remember that a business card represents an entire brand or company. Therefore, any wrong spelling or word application can instantly destroy the reputation of the brand. So, be aware and proofread multiple times.

However, if you want to make classy designs for your business cards to represent your brand, look no further than GB Logo Design. It provides exceptional stationery design services in UK. So, for getting creative logo designs to business card designs for your company, get in touch with the professionals at GB Logo Design today!

Top 3 Alluring Logo Design Fonts for 2023
Logo Design
May 22, 20230

Top 3 Alluring Logo Design Fonts for 2023

In the field of logo design in the UK, every year the trend for logo design fonts changes. The change in the taste of logo designs for people does not get overlooked by professional logo designers. According to what people are preferring, logo designers make brand logos to impress folks. However, let us explore the whole-new 2023 trends for logo design fonts to pen down the next chapter in graphic design. Whatever the reason is, according to the professionals of most business logo design services in the UK, 2023 is certainly going to be another dynamic year for logo design font trends!

Here are 3 attractive logo design font trends for 2023 –

Liquid chrome:

Graphic designers this year have been prioritizing the emergence of 3D graphics. Therefore, renowned logo designers are looking for incorporating melting 3D shapes or fonts into the latest logo designs. This logo design font trend has been characterized by the mingling of realism and abstraction. This is why the font flaunts both 3D rendering and absolutely formless liquidity. Although apparently, this font looks messy, it is at the same time, enough technologically impressive in 2023.

 

Vintage narrow sheriffs:

Last year, there was a craze for bubbly and rounded type fonts for logo designs. But this year, the focus has been shifted to a little grown-up font style – like the vintage narrow sheriffs. This font style has typically inspired by the 80s fashion magazines. However, in 2023, graphic designers are paying homage to this golden age font style. This font style is purely timeless and classic. Therefore, when this font is incorporated, it gives an elegant touch to a logo design.

 

Iconographic mashups:

A lot of logo designers have already been seen to restyle typographies by incorporating icons, doodle art, and abstract shapes into the fonts. It might look weird apparently, but graphic designers these days are making sure that they look more joyful, youthful, and rebellious at times. Even though this font style is quite out of typical rules, this delivers a way more energetic look to any logo design in 2023. Due to its chaotic flavor that rejects uniformity, audiences are liking this font style for logo designs this year.

 

Do you want a logo design packed with any of these font styles to represent your brand? Our exceptionally talented designers at GB Logo Design, a renowned logo design agency in the UK will make it perfect for your brand.

Pay Attention To The 4 Dos And Don’ts Of Logo Designing
Logo Design
April 13, 20230

Pay Attention To The 4 Dos And Don’ts Of Logo Designing

If you close your eyes and think of the globally-acclaimed brand name Apple, what you do see? It has to be the iconic logo that consists of a bitten fruit (apple) in it. Don’t you? Here lies the success of the logo design that has made the Apple company recognizable to the entire world from just a simple visual representation. This immediate recognition of any business logo design is considered to be the ‘Holy Grail’ by a majority of brand owners. But how does a single piece of art make brand recognition to a vast population around the globe? The task is not at all easy as it seems to be. The highest-rated business logo design company in the UK follows 4 major dos and don’ts while making brand logo designs for clients. Read on to learn –

Do make research on the target audience:

Before you start designing a business logo, you must invest some time to make a thorough research on the target audience of that brand or company. Research on the target audience will make you understand what your audience wants. So, understanding your potential customer’s requirements will make this task of tailoring a brand logo design simple and easy for you.

 

Do keep the logo design simple yet impressive:

When it comes to making a brand logo design, simplicity turns out to be the best. A too much-complicated logo design will fail to evoke interest in the target audience. As a result, they might overlook your brand. At the same time, putting too many details in a logo design can make it blurry.

 

Don’t follow the latest trend:

Following the trend in logo designing can make you throw out of the competitive market very soon. This is because trends come and go and last for a little while. Rather, not following any sort of trend and going classic and timeless will never make your business logo design outdated in the market of UK.

 

Don’t use bountiful colors:

The selection of colors when it comes to incorporating into a brand logo design is pretty vital. Apparently, it may seem to be so easy but a lot of factors are there to keep in mind. Most importantly, you cannot make use of so many colors at a time in a single logo design. It may make a logo design look muddy, cluttered, and idiotic.

 

Finally, the biggest do and don’t of designing a business logo are – do hire a professional logo design company in the UK and don’t rely on cheap logo design services that may ruin your brand reputability.

4 quintessential principles of spectacular logo designs
Logo Design, Logo Design [blog]
March 14, 20230

4 Quintessential Principles Of Spectacular Logo Designs

A logo design is such a powerful piece of graphic design that has a lot to do for any brand or company. A logo design holds a massive responsibility to portray a positive impression of a particular brand or company. So, when an expert designs a logo, he/she becomes very much particular about its outcome. Fortunately, there are some useful principles that can make this task easier. Let GB Logo Design, a professional logo design service in the UK discuss 4 principles of making absolutely kick-ass logo designs.

Simplicity:

If you look at the most popular brand logo designs, you can observe that all logos that have been successful and vividly appreciated are typically simple. Logo designers often make business logos simple as they use brand logos on different platforms, and in different sizes. So, if a logo design is complicated, the fine details inside the logo will certainly be lost. So, to make it understandable to each and every one, brand logos are usually simple.

Memorability:

The purpose of having a good logo design is to make it easier to recall the brand name. So, a business logo has to be memorable to the target audience. People usually, do not remember the brand name or more details about that, what they remember is the logo design. So, the symbol, font, and color for the logo design should be memorable.

Modern and classic:

A design can seem to be modern today but may not seem the same tomorrow. So, when making business logo designs, they need to be timeless. Undoubtedly, there should be several modern touches, yet business logo designs should be classic. And, they remain timeless for years to compete with the contemporaries.

Well-balanced:

A logo design needs to be well-balanced in proportion and symmetry. Remember that a logo should serve its purpose in all possible situations. So, A well-balanced logo design maintains its aesthetic and quality to fit everywhere perfectly.

So, for your logo, hire a logo design service in the UK that understands the value of your brand. Professionals always make a logo design meaningful to your clients from every possible aspect.

Pros Of Hiring A Professional Logo Design Service In The UK
Logo Design
January 19, 20230

Pros Of Hiring A Professional Logo Design Service In The UK

Most common folks cannot design an appropriate logo design for any brand or company as designing professional logos is not an easy task. Remember that all great logo designs are most likely to be simple, memorable, and unique at the same time. Since a well-designed logo is meant to be the face of your brand across all marketing platforms, you might need to hire a professional logo design service in the UK to get the desired outcome. For example, at GB Logo Design, highly professional and expert designers have the skill to design a logo that can instill confidence and be trustworthy in front of your target audience.

Now, let’s explore some pros of seeking help from a professional logo design service in the UK –

A logo with a professional look:

Remember that the first impressions last for a long time. Amidst the ever-growing market with thousands of brands surfacing in the limelight each day, it really requires a good logo to hook potential customers to your brand just in the first few seconds. The colour, font, size, and style come together to represent your brand to the audience. So, hiring a professional logo design company in the UK gives you peace of mind as you get the best design and look of a logo. Besides, they are able to perfectly incorporate the key message of your brand in the logo to connect with your customers.

Professional Logo

 

A logo with proper concept and strategy:

The main aim of designing a logo for your brand or company is to create massive brand awareness. Besides, a logo should be used as a tool to increase visibility and raise the credibility of a particular brand. Therefore, it is preferable to hire a professional logo design company in the UK that understands your brand and portrays the philosophy of your business. Note that every business has certain images that are mainly related to a specific industry and professional logo designers use them to their advantage to stand above the market competition. This very strategy behind designing the logo is to make it unique and memorable as well.

Concept and Strategy logo

A logo that catches customers’ attention:

There are two types of attention – the good one and the bad one. Like all brands, your brand also needs the attention that is positive. Hence, a professionally-designed good logo with proper meaning and a perfect explanation of the brand and tagline is imperative for your brand. In short, there is the only way to get a logo so good and attractive is when it is professionally designed and sticks in the customer’s mind, and endorses completely.

Attention logo

So, make sure that you hire a professional logo design company in the UK when it comes to the good impression and reputation of your brand in the market.

logo design
Logo Design [blog]
June 11, 20210

Can The Perfect Logo Design Boost Your Sales In The UK?

The short answer is yes, absolutely! If you have a great logo design.

Your logo is one of the first things customers will see of your company. And first impressions are everything! They will immediately start to make assumptions about your professionalism, your ability to deliver, your standards when it comes to the work you do and the service you provide.

There is a lot that can be said about a company from its logo. This is why you want to take the time and make sure you get your logo right and to get it professionally designed.

Let’s take a look at what you need to consider for the perfect logo that will boost sales:

1.Be different

Be different

Your USPs (unique selling points) are what make you and your company special. This should be clearly reflected in your logo design. You would like to take the time to think about what your brand is, what image it is you are wanting to put across. You want your logo to stand apart, to represent your brand in a way that sets you above your competitors.

Working with a professional logo designer is a quick and easy way of driving straight to the heart of what you want to achieve with your logo. They will help draw out the answers to those questions and help translate them into the design.

2. Think about your target audience

Think about your target audience

Do you know why Barbie has a pink dress, or why UK supermarkets Waitrose, M&S, Asda, and Wholefoods all have green logos? It’s because they have done their market research and paid close attention to their target audience. What they respond to, what they trust.

Barbie is targeted at young girls, whose favourite colour more often than not is pink. Green symbolises freshness, healthy, clean, which is exactly what these supermarkets are wanting to project for their products.

will be able to help you with this. They will have the experience and insight to talk you through what colour means what, what shapes tell what story, and help you drive your logo design to be the best it can be for your target audience.

3. Professional design means a professional look

logo design

There is no question that you can tell when a logo has been professionally designed and when it hasn’t. Yes, it costs money to get your logo designed, but spending that money shows your customers that you value what you do. That you believe you and your company are worth spending money on, and if you’re willing to spend your own hard-earned money on it then so will they.

 

4. Simple and readable logo’s sell

Simple and readable logo’s sell

What your logo should always be easily readable and identifiable straight away. You don’t need to be playing around with the millions of fonts to find the most unique, or whackiest.

Having a clean simple logo design projects an image of confidence and that you know exactly what your company is. This is a very positive sign for buyers that you are someone that takes pride in what you do, and that they should be spending their money with you.

Easily readable also means easily remembered. So, when your customer is being asked for a recommendation, your company is at the forefront of their mind!

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