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4 quintessential principles of spectacular logo designs
Logo Design, Logo Design [blog]
March 14, 20230

4 Quintessential Principles Of Spectacular Logo Designs

A logo design is such a powerful piece of graphic design that has a lot to do for any brand or company. A logo design holds a massive responsibility to portray a positive impression of a particular brand or company. So, when an expert designs a logo, he/she becomes very much particular about its outcome. Fortunately, there are some useful principles that can make this task easier. Let GB Logo Design, a professional logo design service in the UK discuss 4 principles of making absolutely kick-ass logo designs.

Simplicity:

If you look at the most popular brand logo designs, you can observe that all logos that have been successful and vividly appreciated are typically simple. Logo designers often make business logos simple as they use brand logos on different platforms, and in different sizes. So, if a logo design is complicated, the fine details inside the logo will certainly be lost. So, to make it understandable to each and every one, brand logos are usually simple.

Memorability:

The purpose of having a good logo design is to make it easier to recall the brand name. So, a business logo has to be memorable to the target audience. People usually, do not remember the brand name or more details about that, what they remember is the logo design. So, the symbol, font, and color for the logo design should be memorable.

Modern and classic:

A design can seem to be modern today but may not seem the same tomorrow. So, when making business logo designs, they need to be timeless. Undoubtedly, there should be several modern touches, yet business logo designs should be classic. And, they remain timeless for years to compete with the contemporaries.

Well-balanced:

A logo design needs to be well-balanced in proportion and symmetry. Remember that a logo should serve its purpose in all possible situations. So, A well-balanced logo design maintains its aesthetic and quality to fit everywhere perfectly.

So, for your logo, hire a logo design service in the UK that understands the value of your brand. Professionals always make a logo design meaningful to your clients from every possible aspect.

The Role Of Logo Reveal Videos In Digital Marketing
Logo Reveal Video
February 16, 20230

The Role Of Logo Reveal Videos In Digital Marketing

Digital marketing keeps bringing new innovations so this online marketing field evolves fast with each passing day. As one trend replaces another, digital marketing experts embrace modern techniques to improve existing technologies. One such trendy thing is making logo reveal videos for brands and companies. Logo reveal videos have been a leading trend in digital marketing for the last few years. This blog, brought to you by one of the most reliable Business Logo Design services in the UK is completely devoted to finding out the role of logo reveal videos in branding.

Satisfying first impression:

The very first impression of your brand or company is very much essential when it comes to introducing your brand to a number of potential audiences. It just takes a second to decide whether the brand or company is reliable or not. However, logo reveal videos play the vital role of being the representative of a brand. It is pretty impressive if strategically designed by any reputed Professional Logo Design services in the UK. Animated Logo Reveal Videos in the UK help create a positive first impression on behalf of a company and attract the customers’ attention.

 

Better way of storytelling:

As it is not a still logo design, it will convey the brand message in a way better manner itself. Animated Logo Reveal Videos in the UK contain more details about the brand or company. Thus, by watching a logo reveal video, people would get the opportunity to know about the company in a bit more detail. Therefore, with a short logo reveal video, you can tell your brand’s value in a unique manner.

 

Increases brand awareness:

Modern logo designers opine that Animated Logo Reveal Videos are way better than static images in the form of business logos when it comes to building brand awareness. It is several times seen that animated logo contents can more abruptly catch the attention of potential consumers by making a connection or bond with them. Animated logo reveal videos that last up to 7 to 10 seconds are more capable to increase brand awareness among the target audience than still logo designs.

 

Shows company’s professionalism:

It is your duty to convince your clients that you are the most professional brand in the market today. Most people are unaware that a brand they are seeing these days is following the latest technologies and trends. In the meantime, if you represent your brand with Animated Logo Reveal Videos, your clients can know about your real professionalism.

 

However, nowadays, many companies in the UK have gained immense profit with the help of Animated Logo Reveal Videos. If you are also considering it, let us know your requirements.

festive greeting design
Festive Greeting, Uncategorized
February 8, 20230

5 Ways Festive Greetings Can Help Your Brand Get A Positive Outlook

The festive seasons always bring a great opportunity to connect with each other. And, when it comes to connecting with your clients, there is no better way than sending them creative festive greetings throughout the year. As a business owner, you must remember that the more to get connected with your clients or target audience, the more they will recall you when they need you commercially. Let GB Logo Design, one of the best logo design services in London, tell you how it is possible. Here are the 5 ways you can create a good impression in front of your clients with the help of seasonal greetings and wishes –

Seasonal greetings create a ‘feel good’ circumstance:

Your client will always welcome a seasonal festive greeting from your side as a kind gesture no matter in which mood your client is in. They will definitely feel good on some special days by receiving a creative happy wish from your side. Your clients will take this as a warm-waving from your brand or company on special events.

 

Reinforces commercial relationship:

Sending festive greetings to your clients is the most beneficial non-commercial gesture that will surely strengthen your business relationship with your clients. Wishing your clients at certain special events creates a special long-term bonding, apart from your regular commercial interactions with them.

 

Shares common emotions on the festive days:

When it is a common culture and celebration, nothing can beat a festive wish to be circulated positively to your clients. A nationwide common festival that is celebrated by every citizen should be honored specially. So, take this as a golden opportunity and wish your clients festive events to build up a good sense of togetherness and trust as well.

 

Sometimes no marketing strengthens the personal touch:

You do not necessarily need to offer great discounts during the festive seasons taking your brand at a high stake. All you need to do is zero marketing during some special events to strengthen your personal touch with your clients. Wondering how is it possible? Well, just a creative season greeting can do this amazement without any business intentions.

 

Helps remember you throughout the year:

You can make an ever-lasting positive impact on the minds of your clients by sending them seasonal greetings throughout the year. Your attractive and productive wishes will make you unforgettable to your clients. As a result, you will always be on their mind both personally and commercially.

 

Keeping your clients happy is the key to a good business. So, promote your business to the next level by sending seasonal wishes to your clients. Get in touch with GB Logo Design which apart from making professional logo designs in the UK, can help you with the best yearly festive greeting design in the UK for impressing your clients.

Besides, if you are looking for the best Logo Design Packages in the UK, get in touch with us today!

Logo Design
Logo Design
November 17, 20220

The Function Of Logo Design To Develop A Corporate Identity

A logo is better known as a visual depiction of branding and a typical graphic symbol of your brand identity. An amazing logo design recognizes the brand and gets it registered in the mindset of the target audience. Investing time and money in making a creative logo design ensures an attractive appearance that provides cohesion and consistency to your brand or company. However, that is the power of a robust logo design for the development of your brand identity. Let GB Logo Design, a reputed and highly Professional Logo Design agency in the UK discuss the indispensable function of a logo design for building brand awareness.

Grabs attention:

An eye-catching logo can quickly grab the attention of the viewers and communicate a company’s core values in a totally unique and interesting way. That short attention span – the one that causes the audience to judge your business by its appearance, can work to your advantage if you have a dynamic logo design to speak on behalf of your company.

Grabs Attention

Creates strong first impression:

If you are a business owner, you must know that a logo is a company’s first introduction to the target audience. If designed perfectly, a logo can pique the interest of consumers and invite them to learn more about the brand or company. However, this first impression is your way to immediately communicate ownership over the products you sell.

First Impression

Considered being the foundation of brand identity:

Did you know that successful branding is all about telling a story that will influence the emotions of the audience? And, also it is true that a well-designed logo is not only a part of a company’s brand, but it serves as the foundation for the entire narrative on which the brand is built upon.

Brand Identity

Separates from contemporaries:

Note that your brand should be different from your logo because your company logo tells the audience why your business is unique and special. In a nutshell, it can be said that your logo is an outstanding forum to both convey your values and show the target audience why you are not like your competitors and why you are better.

contemporaries

So, as you can see, you need a logo, it is a crucial part of building a successful business and brand. However, designing a professional logo design does not need to be complicated, so to avoid confusion, contact a Professional Logo Design agency in the UK.

Why are logo reveal videos so popular these days
Logo Reveal Video
October 23, 20220

Why Are Logo Reveal Videos So Popular These Days?

Day by day, logo reveal videos are gaining more popularity in the field of marketing. The prime reason behind this immense popularity is that logo reveal videos are a great way to announce or build up your event, product, service, brand, or company. However, the most effective definition of a logo reveal video is the little computer animation of a logo right at the end of a video. Using a logo reveal video is necessary for every business nowadays for it provides the opportunity to showcase that your company is professional, tech-savvy, and most importantly new-fashioned. Let GB Logo Design discuss the major reasons why logo reveal videos are admired by companies or brands in the UK.

It is unique

A lot of brands or companies have similar types of logos, which give people no reason to take a second look at their logos. But thanks to the unique logo reveal videos by which a business can strike the minds of potential and existing customers. This is because a uniquely designed logo reveal video leaves an impression in people’s minds. Even the great designers of a professional logo design agency in the UK add some motion and different visual effects that set the logo apart from others. Every logo reveal video can be made uniquely as there is no limit to creativity.

Great tool to increase brand awareness

It is an undeniable fact that creatively made videos are easier to remember than static pictures. Recent survey reports claim that only a single minute of a video is worth 1.8 million words. So, it is quite impressive, right? Therefore, if you display an impressive logo reveal video for your brand awareness campaign, the clients will not only pay attention, but your brand will retain potential clients as well. It has been markedly seen that brands or companies that have invested in a logo reveal video have found more significant outcomes after utilizing logo reveal videos in their branding or marketing strategy.

Communicates properly

Did you know that people relate themselves to the brand if the brand has a strong story to tell? So, when people watch a logo reveal video, they get attracted to the logo, and if you could combine the video with a story, it might make wonders for your company. Advertising logo reveal videos on the internet provides a brand with more flexibility. By using a logo reveal video that suits your brand, you can attract your target audience to your page.

So, invest in the best logo reveal video and get a significant return on investment from their branding activities in the UK.

professional logo design in the UK
Logo Design
May 5, 20220

7 Creative Font Ideas For Business Logos

Words can depict a visual story beyond their literal meaning if penned with the right typefaces. Renowned brands use custom logo designs that stand out by making a text-based business logo with the help of various effective fonts available today. From line weight to letter width, every flair that is added to a wordmark differentiates a brand from others. Therefore, in today’s blog, the highly professional logo designers of GB Logo Design, a reputed logo design agency in the UK, will reveal the 7 most creative font ideas for business logos.

Seaweed script

You must go for the seaweed script option for a logo design if you love the hand-drawn trend. The slightly roughened strokes of this font style add fun and crafty vibe to a logo design. Seaweed script style is applied mainly to the craft, clothing, and restaurant logos.

Comfortaa

Do you like the sleek simplicity of geometric typefaces? If yes, you must-try this font style to design a business logo. Comfortaa offers a cool, funky, and modern writing pattern that often goes with almost every sector or industry. The ultra-round letters of this font style can make a logo design youthful and more contemporary.

Emily’s candy

professional logo design in the UKJust like its name, the entire look of this font is sweet, feminine, and childish. It is a must-try for the businesses that fundamentally sell snacks, women’s and children’s products, such as ice cream, chocolates, cakes, toys, or spa and salon services.

Kelly slab

Kelly slab has some uniquely angled strokes that often combine traditional and artistic elements in a logo design. The quintessential geometric style of this font makes a logo design readable along with giving it an attractive look. One may often opt for this font style while making skilled trade logo designs.

Lobster

professional logo design in the UK

Lobster is all about the mingling of fun and traditionalism. It is an extremely bold font style and always caters to a positive or optimistic vibe.

Monoton

professional logo design in the UK

It is a bold serif display font with multi-line designs. You should consider using this font style if your logo only has a wordmark or a minimal logomark to work on.

Satisfy

professional logo design in the UK

It is a straightforward script with an extremely sophisticated look. Therefore, it can be applied across a variety of industries to signify quality, sweetness, and most importantly, satisfaction.

Apart from these 7 font styles stated above, there are a lot of other creative font styles with which you can be more flexible and artistic while working for logos. But with that, you must remember that the readability of a logo is important for the business. Hence, you have to be more conscious when deciding on the styles and combinations of fonts. You can even contact an agency, where you will get the most professional logo design in the UK for your brand or business.

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logo design agency
Logo Design
March 29, 20220

How Can A Poor Logo Design Affect Your Business?

Every business, organization, or even start-up needs to invest in cultivating a strong brand image and mostly this happens before the first sale. The brand identity for any kind of business or start-up includes the logo and if it is not done or designed well, it can affect your business before it even had a chance to be successful. And, this blog, brought to you by GB Logo Design, the most recommended professional logo design agency in the UK will share why a good logo design is so essential for a company and how a poor logo design is responsible for the damage of a brand’s reputation.

A cheap logo design portrays a brand unprofessionally

More or less every person tends to check the logo design at the very beginning whenever someone gets to see a brand or start-up. Accordingly, the first impression largely depends on the logo design of a brand or company. Now, if a brand possesses a good and impressive logo design, the brand reputation is bound to appear good in front of the target audience. But, if a company does have a good logo design and somehow manages to have a cheap logo design, people tend to find the brand or start-up to be unprofessional. This is because a majority of people believe that the professionality of a brand can be apparently assumed by seeing the logo design the brand possess.

A poor logo design conveys the message of a brand poorly

A brand logo is not just a piece of artwork that looks pretty and well in front of others. Rather, a brand logo is supposed to communicate to the audience the core message of a brand or company. Hence, if a logo design is cheaply conceived, it will create some misleading messages and convey those inappropriate messages to the clients or target audience.

Cheap logo designs cannot differentiate from the competitors

Every brand has to stand out from its competitors. And, in order to stand out from the competitors, a brand has to possess or do something extraordinary. It is about having an impressive logo design or having a good online reputation for the brand. A well-designed logo makes a brand stand out from its competitors which a poorly done logo design is unable to do.

Henceforth, each and every small to large business or start-up in the UK tends to have a well-created professional logo design only for the betterment of marketing and sales.

 

logo design trends
Logo Design
January 31, 20220

5 Innovative Logo Design Trends For 2022

For all of us, one of the most exciting things about the end of the year is looking forward to what is going to come up in the next year. The corporate brands or businesses also take a look at the logo design trends that are gaining traction and getting ready to govern the industry in the new year. Because logo designs always evolve with new trends and people these days are more likely to go with the trendy things. As we have already moved deeper into a new decade, here are some designs that are going to be carved out and define the 2022 aesthetic. This blog, penned by one of the most promising logo design farms in the UK will reveal 5 innovative logo design trends for the year 2022.

Blurred logos

Logo designers in 2022 are expected to focus on making some blurred logo designs. But, do not worry about the readability. Highly expert logo designers can create innovative blurred logo designs without even compromising on readability.

Scribbles and sketches

Many brands that solely focus on the interest of the kiddos, are opting for scribbles and sketches to create a logo design. Scribbled or sketched logo designs can be attractive to the tiny kiddos, and for their parents, these logo designs are nothing but a nostalgia that has been a good essence of aesthetic in the past few decades.

Line thickness

Experimenting with line thickness has always been fun while making a logo design. A lot of eminent brands in the UK have respective logo designs that have been experimented with line thickness. Professional logo designers are more likely to add a sense of creative depth by making such logo designs.

White space imagery

Leaving white spaces in a logo design is often considered or addressed to be blank space also. Basically, this white space becomes the focal point in a logo design and makes it even more attractive and appealing in front of the target audience.

Typography

Incorporating typography while creating innovative logo designs has never gone out of trend. A majority of brands believe that lettering logos can communicate with the target audience better than any other logo design trend. Hence, we expect that typography will maintain its legacy and reign the logo design industry throughout 2022.

Apart from these 5 logo design ideas, there is an abundance of ideas when it comes to creating innovative logo designs. Visit GB Logo Design if you want to explore and discuss more innovative business logo design trends in the UK.

gb logo design
Logo Design
December 3, 20210

Which Is Better for Your Business: Wordmark Logo or Monogram Logo?

Have you started a new business or you are going to start one? Then you must be trying to choose your new logo design. Most people become confused while trying to choose the perfect logo design. Whether a monogram logo will suit your business or a wordmark logo, the answer to that is quite complicated. But GB logo design in the UK is here to help you come up with a good decision for your business logo.

 

Let us first take a look at what these types of logo designs are.

Monogram Logo Design

If you don’t know what a monogram logo is, it is basically a logo design consisting of two to three letters or numbers. If you want your logo design to be a symbol of your business name, this logo will be perfect for you. Monogram logos are mostly for those who have complicated or quite lengthy business names. With a monogram logo, it becomes easily recognizable. With a monogram logo design, even your complicated business name will look quite simple and easily memorable.

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Wordmark Logo Design

If your business name is very simple and quite short, this logo design is perfect for you. A wordmark logo design is basically a typeface-based logo design that only focuses on the business name. This type of logo design is often classified as timeless, especially if the type is very well designed. You can use this type of logo to create customized typography to establish your brand.

But how will you know which type of logo design is perfect for your name? We can help you with that too. If your business has the following you can go for a monogram logo design:

1. Does your business name have more than two-word names?
2. Does your business name consist of more than three words?
3. Is your business located physically in your locality or the industry you are working in?
4. Is your business name quite complicated?
5. Will you use your logo design on various platforms as convenient as you feel?
6. Will abbreviation make sense if you use it in your logo design?

If the answer to most of these questions is positive, then a monogram logo design is the best for you.

On the other hand, if the answers to the given below questions are positive, then wordmark logo design is perfect for your business.

1. Is your business quite new?
2. Does your business name contain no more than two words?
3. Is your business name quite catchy?
4. Is your business name distinct and recognizable from your competitors?
5. Are you going to use your logo design for various platforms?

With these questions, you will be able to choose the perfect type of logo design for your business. If you need further help, GB logo design in the UK is always here to help you choose and design the perfect logo design to your satisfaction.

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