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July 20, 20230

10 Things To Look For While Hiring A Logo Design Company In The UK

Every small to large business, in today’s era, vividly depends on digitalization to reach a great number of people. Even, with the help of digital marketing, it has been way easier to grab the attention of a wider audience. However, in effective digital marketing, business logos play a vital role. But having an appropriate business logo design is not an easy task as it sounds. However, the process of getting a great logo design depends upon your choice of a logo design company in the UK. As a business owner, you might have a great concept for your brand logo design but its proper execution should also be given to the hands of a professional logo designer.

So, when hiring a logo design company in the UK, there are several important factors to consider to ensure that you choose a reputable and competent logo designer. Here are 10 important things to look for –

Portfolio and Experience: Reviewing the company’s portfolio to assess the quality and style of their previous work is very much important. Look for diversity in their designs and whether they align with your aesthetic preferences. Consider their experience in the industry of logo design in the UK and also, if they have successfully completed projects similar to yours.
Reputation and Reviews: Research the logo design company’s reputation by reading online reviews and testimonials from their past clientele. Check popular review platforms, social media, and their website for genuine feedback. Positive reviews and a good reputation indicate that it is a reliable and trustworthy company to hire for designing your brand logo.
Expertise and Creativity: Before you hire one, ensure that the company has a team of skilled and creative logo designers. They should have a solid understanding of design principles, typography, colour theory, and branding. Look for companies that can bring fresh and innovative ideas to the table.
Ability of Communication and Collaboration: Effective communication is crucial throughout the process of designing a brand logo. Therefore, look for a company that is responsive, listens to your ideas and requirements, and communicates clearly. They should be willing to collaborate with you to ensure your vision is understood and implemented effectively.
Customization and Originality: A good logo design company in the UK should prioritize creating unique and customized logos for each client. So, avoid companies that rely heavily on pre-designed templates. Remember that your business logo should be distinctive and tailored specifically to your brand or company.
Client Involvement and Feedback: A reputable company will involve you in the design process and seek your feedback at various stages of design. Besides, they should be open to revisions and willing to make changes based on your input. Transparency and client involvement are essential for achieving a satisfactory end result.
Timelines and Deliverables: Discuss the expected timelines and deliverables with the company before hiring them. They should provide you with a clear project timeline, including milestones and delivery dates. Ensure they can meet your deadlines and are committed to delivering the final logo files in the required formats.
Pricing and Budget: While price should never be the sole determining factor, it is way more important to consider your budget. Request quotes or pricing information from different companies and compare them. Beware of extremely low-cost options that may compromise the quality or professionalism of the work.
Ownership and Logo Rights: Discuss the ownership and rights of the final logo design. Ensure that you will have full copyright and usage rights to the logo once it is completed and handed over. A professional logo design company in the UK should be transparent about these aspects and provide you with the necessary legal documentation in the end.
Additional Services: Consider if the logo design company offers any additional services that could benefit your brand or company. For example, do they provide brand identity development, stationery design, or website design? Having a one-stop solution for your design needs can streamline the process and maintain consistency across your brand.

By evaluating these 10 important factors, be careful while hiring a logo design company that aligns with your needs and expectations for your brand in the UK.

Logo Design, Logo Design [blog]

March 17, 20230

Logo Design Colors – Tips on how to choose

Choosing the right colors is one of the most important decisions when it comes to making a distinctive brand logo design. The right selection of colors emphasizes in a variety of advantages in your business by attracting potential customers to the brand. However, in many instances, unsuccessful color palettes have done just the opposite of that. So, now is the time to learn how to choose the proper colors for making a brand logo design. Below, the most reputable logo design service in the UK is going to reveal some useful tips to help select appropriate color palettes for your logo.

Analyze industry-specific color trends:

The foremost task while choosing the color palettes for your brand logo design, is to understand from which sector it belongs. Depending on the popularity and market condition of the particular color, you need to choose colors for that particular brand. For that, you need to research the prevailing color trends in that sector. For an instance, green commonly is used in environment-specific industries.

Do not underestimate the black-and-white magic in a logo design:

Did you know that some of the world’s most iconic brand logo designs are made in purely monochrome? The combination of black and white can create a powerful piece of graphic design that makes a stark contrast among customary color palettes. However, you must keep in mind that you need to think extensively about how you can convey the meaning of the logo by removing all colors when you want to make a logo design in a black-and-white combination.

Use colors to control people’s moods:

You can simply invoke the emotions of your target audience with the right color selection. So, you need to understand what colors can easily make people overwhelmed by a brand. Example –

Red is a color that is pretty bold and yellow is something that makes people energetic shortly. So, the iconic logo design of McDonald’s has followed this scheme to attract the young crowd with enthusiasm and a feeling of happiness and joy.

However, skillful planning and execution of the right colors are key to the ultimate achievement of a particular brand logo when it comes to its advertisement. So, it is very much important to choose the appropriate colors carefully. Craft your brand logo with the help of any reputable Business Logo Design service in the UK.

Logo Design, Logo Design [blog]

March 14, 20230

4 Quintessential Principles Of Spectacular Logo Designs

A logo design is such a powerful piece of graphic design that has a lot to do for any brand or company. A logo design holds a massive responsibility to portray a positive impression of a particular brand or company. So, when an expert designs a logo, he/she becomes very much particular about its outcome. Fortunately, there are some useful principles that can make this task easier. Let GB Logo Design, a professional logo design service in the UK discuss 4 principles of making absolutely kick-ass logo designs.

Simplicity:

If you look at the most popular brand logo designs, you can observe that all logos that have been successful and vividly appreciated are typically simple. Logo designers often make business logos simple as they use brand logos on different platforms, and in different sizes. So, if a logo design is complicated, the fine details inside the logo will certainly be lost. So, to make it understandable to each and every one, brand logos are usually simple.

Memorability:

The purpose of having a good logo design is to make it easier to recall the brand name. So, a business logo has to be memorable to the target audience. People usually, do not remember the brand name or more details about that, what they remember is the logo design. So, the symbol, font, and color for the logo design should be memorable.

Modern and classic:

A design can seem to be modern today but may not seem the same tomorrow. So, when making business logo designs, they need to be timeless. Undoubtedly, there should be several modern touches, yet business logo designs should be classic. And, they remain timeless for years to compete with the contemporaries.

Well-balanced:

A logo design needs to be well-balanced in proportion and symmetry. Remember that a logo should serve its purpose in all possible situations. So, A well-balanced logo design maintains its aesthetic and quality to fit everywhere perfectly.

So, for your logo, hire a logo design service in the UK that understands the value of your brand. Professionals always make a logo design meaningful to your clients from every possible aspect.

Logo Design, Logo Design [blog]

October 26, 20210

Why is a Business Logo Design Important to Survive in The Digital Era?

Have you ever seen a company without a logo? Probably not. When you close your eyes and think of your favorite brand, the first thing you will visualize is a logo. Now, you might argue that if you are opening a new company why do you need a logo. After all, it’s the well-established brands whose logo we tend to remember. But don’t forget even the well-established companies and brands started somewhere and have been a small company once. So, if you are in a similar situation and hope to have a successful company of your own, we will tell you why business logo design is so important in today’s digital era.

It will tell what your company is about

A business logo design tells a lot about your company. Not only you should do it to mark your ownership, but it will also give your customers an idea about your company. Whether you print it on your business cards, your products, or your website, your potential customers will be able to know your mark of ownership.

It will attract new customers

Customers always get interested the most in pictures, especially the colorful ones. A business logo design can have the capability to attract viewers to an interesting design and color. If they get interested in the logo design, they will also want to know about the company and the products. Once interested in the product, they might even end up buying the product.

It will make you different from your competitors

Naturally, if you are opening a new company, then you will definitely have a lot of competitors. With the help of a good business logo design, you will be able to distinguish your business from your competitors in your customers’ minds.

It will bring brand loyalty to your customers

Loyal customers or returning customers are the ones who help you in growing your business. The more they will come back, the more your company’s brand value will increase. In such cases, a familiar and attractive logo will help your customer come back again and again if they remember your logo design. Building brand loyalty with a business logo design is quite helpful.

It can be placed everywhere

A smart and good-quality logo design can be placed everywhere. You can include it in your marketing, products, social media, and anywhere else to advertise your brand.

Therefore, make sure you get a very good quality business logo design in the UK from a professional and you will be able to launch your own company.

Logo Design, Logo Design [blog]

September 16, 20210

6 Ways To Use Logo Animation

Animated logos are the trend now. They can help you stand out in the crowd. They show off the character of companies and transfer certain messages for attracting customers. In fact, a lot of big and small companies in the UK have already come in touch with professional logo animation designers to get one done for them. Let’s see how an animated logo can be best used for your benefit.

Company website:

You can use your animated logo on the homepage of your website. Header logo is the best place for this. This would not only enhance your site’s image but would also boost the SEO. When visitors will visit your site they will watch your logo animation and stay there for a while, which would have a big impact on ranking your website in the SERPs. But make sure the animated logo is not distracting or annoying your viewers – there should not be a continuous motion. It should play through only once & then stop.

Email signatures:

When it comes to business communication especially in B2B businesses, email still happens to be the most used method. But still, instead of making the email signatures a bit more interesting, it is the same dull information with names, job titles, and static logos that are used right at the bottom of the screen. They have become so samey that ignoring them has become very easy. It’s only if you use an animated logo that it would spice up the email signature & drive recipients to have a second look. So, don’t give a second thought now – just change your email signature by first getting the logo animation done by a professional in the UK.

Promo videos:

Video marketing is the craze and with it, there has been an increase in the competition as well. So to make your video more engrossing and professional, putting your brand’s animated logo in the beginning and at the end of the video isn’t a bad idea at all. It can help build brand recognition and send the message of ownership.

Trade shows:

In trade shows, you can meet your potential customers’ F2F and increase the awareness of your brand. These kinds of events happen to be quite fast-paced with lots of things taking place. Attendees generally don’t seem to remember every brand that they have met. The ones that stick in their minds are those that happen to be a bit different – for example, a screen exhibiting their brand’s animated logo. In fact, trade show exhibitors also agree that these kinds of things do attract their attendees more than giveaways.

Presentations:

Presentations are also a way of showing off your brand to your target audience in real-time. So, you can also use this place to impress your audience with your animated logo. In fact, you never know – maybe your presentation can become more memorable for the logo that you have shown off!

Social media:

You can use logo animation on social media sites like Instagram, Facebook, Pinterest, and Twitter. These sites have become more of a visual platform nowadays and marketers are using more visual assets while promoting on social media. So when it comes to visual content, what’s more, used are videos – video trumps all others. Social media sites are also becoming crowded day by day. Marketers to make their posts stand out in the crowd are using animated logos. Animated logos are increasing in popularity day by day. Because they can also be converted to GIFs and be used as effective material for social posts. So, if you haven’t animated your logo yet, get one done by a professional who is an expert in logo design in the UK and see what wonders it can bring in social media for your brand.

When getting the logo animated by a professional designer, don’t forget to keep in mind a few things like analyzing your business goals, conducting user research, creating an animation that would make your users surprised, and keeping it short.

Logo Design [blog]

August 31, 20210

Snippets of the Logo Reveal Video Services by GB Logo Design

Making a logo is not enough if it lacks a proper induction. The perfection of a logo comes along with an introductory logo-reveal video. We, GB Logo Design are glad to announce that we have started making premium logo reveal videos at super reasonable prices. In this blog, we would discuss everything you need to know about our logo reveal video services.

What are the specialties of our logo reveal video services?

GB Logo Design is already known as an UK based established logo designing agency. Henceforth, our work efficiency is known to our clients. This is the reason why our satisfied customers return back to us for further projects.

Nowadays, the craze of logo-revealing videos is on the hike. Clients want animated logo reveal videos that justify their logo design. Hence, the highly professional experts of GB Logo design create the short logo reveal videos upon the requirements of the clients.

Here are some of our notabilities

Quality of the video

At GB Logo Design, we always believe in quality, either it is a logo design or a logo reveal video. Hence, we make the logo reveal videos for our clients’ logo designs in full HD form.

Duration of the video

We make videos to reveal a logo design in a standard duration. Too long videos can bring monotony. At the same time, a too-small video cannot simply convey the message of the logo design. Hence, our experts consider a video to be standard if its duration remains between 5 to 10 seconds.

Delivery of the video

We take lesser time to deliver a logo reveal video to our client. As soon as we finish making the video satisfactorily, we deliver that video to our client with original authorship. We prefer delivering our videos in mp4 form just to maintain the quality of the videos. We want our clients to get the exact video quality just as we have prepared it.

24/7 availability

GB Logo Design is highly popular for its 24/7 availability. We are always available just to solve your problems and talk to you if you are in doubt about our services.

Some of our happy clients

We have already created logo reveal videos for BusiBee, Flowerpot Swimming Club, Luna Crystal Candles, and many more. We believe that our short logo reveal videos would vividly be appreciated by our clients.

If you want a premium short logo reveal video for your website, YouTube channel, or any other presentation, just let us know your requirements and get the best logo reveal video for your branding. Our expert video creators can turn your ideas into a picture-perfect video presentation. Check out our budget-friendly packages, or just ping us online!

Logo Design [blog]

June 11, 20210

Can The Perfect Logo Design Boost Your Sales In The UK?

The short answer is yes, absolutely! If you have a great logo design.

Your logo is one of the first things customers will see of your company. And first impressions are everything! They will immediately start to make assumptions about your professionalism, your ability to deliver, your standards when it comes to the work you do and the service you provide.

There is a lot that can be said about a company from its logo. This is why you want to take the time and make sure you get your logo right and to get it professionally designed.

Let’s take a look at what you need to consider for the perfect logo that will boost sales:

1.Be different

Your USPs (unique selling points) are what make you and your company special. This should be clearly reflected in your logo design. You would like to take the time to think about what your brand is, what image it is you are wanting to put across. You want your logo to stand apart, to represent your brand in a way that sets you above your competitors.

Working with a professional logo designer is a quick and easy way of driving straight to the heart of what you want to achieve with your logo. They will help draw out the answers to those questions and help translate them into the design.

2. Think about your target audience

Do you know why Barbie has a pink dress, or why UK supermarkets Waitrose, M&S, Asda, and Wholefoods all have green logos? It’s because they have done their market research and paid close attention to their target audience. What they respond to, what they trust.

Barbie is targeted at young girls, whose favourite colour more often than not is pink. Green symbolises freshness, healthy, clean, which is exactly what these supermarkets are wanting to project for their products.

will be able to help you with this. They will have the experience and insight to talk you through what colour means what, what shapes tell what story, and help you drive your logo design to be the best it can be for your target audience.

3. Professional design means a professional look

There is no question that you can tell when a logo has been professionally designed and when it hasn’t. Yes, it costs money to get your logo designed, but spending that money shows your customers that you value what you do. That you believe you and your company are worth spending money on, and if you’re willing to spend your own hard-earned money on it then so will they.

4. Simple and readable logo’s sell

What your logo should always be easily readable and identifiable straight away. You don’t need to be playing around with the millions of fonts to find the most unique, or whackiest.

Having a clean simple logo design projects an image of confidence and that you know exactly what your company is. This is a very positive sign for buyers that you are someone that takes pride in what you do, and that they should be spending their money with you.

Easily readable also means easily remembered. So, when your customer is being asked for a recommendation, your company is at the forefront of their mind!

Logo Design [blog]

May 24, 20210

Compliment Your Clients With Warm Compliment Slips Designed By GB Logo Design

We all love compliments and love, your clients are no exception to that. Human beings crave belongingness and are driven by emotion. When you run a business, you need to build a professional and cordial relationship with your clients in order to retain them. Compliment slips are an excellent way to let your clients and customers know how much you value them.

GB Logo Design is the pre-eminent graphic and logo design company in the UK that has catered to the branding needs of n number of businesses and organisations running in the United Kingdom. We know how important compliment slips are to your business so we offer attractive compliment slip designs at £50 only. If you want to strengthen the relationship you share with your clients then consider getting compliment slip designs to boost your brand’s image.

How compliment slips can benefit your business?

Compliment slips allow you to communicate with your clients in a different way altogether. These are not just mere 1/3rd size of A4 paper but a way to make your clients feel cherished.

Here are some selected benefits of using compliment slips.

Easy brand promotion

Businesses spend millions to promote their brand, stay relevant, and generate sales. But who would have thought that a simple compliment slip can do the same thing at a lower investment! Believe it or not, people remember everything you do for them. People also remember your logo design or corporate identity well (get professional logo designs in the UK from GB Logo Design) and can perceive that to be a part of your business. Compliment slips carry your corporate identity and hence can promote your brand effortlessly.

Hardcore professionalism

As an aspiring business, you have to be professional because your clients are counting on you. Your marketing strategy reveals your business strategy. A good-looking compliment slip design printed on a clean piece of crisp paper oozes professionalism.

Ease of usage

Compliment slips can be used anywhere and at any moment. They can be used while sending parcels, brochures, envelopes, and so on. Time is a precious asset, compliment slips can be used in place of sending long emails or letters. Also, discounts and offers can be notified to the clients with the help of compliment slips. Many businesses mention their discount codes on compliment slips so that their customers can avail their services again.

Happy and valued clients

Your clients want to feel valued and compliment slips can do that for you. Sending compliment slips to your clients is an excellent way to gain their attention and trust.

Need outstanding compliment slips at a lower cost? Contact GB Logo Design and gift your clients compliment slips with compliments. We also offer economical stationery design services to our UK clients starting from £50 only, so do avail our services now!

Need Compliment Slip Designs? Get Them Only From GB Logo Design

Compliment slips are an excellent way to let your clients or customers know how much you matter to their business. Whenever we send any complimentary gifts to the customers or clients, we need to attach a compliment slip so that they remember the business forever. There are a lot of benefits of compliment slips. They can be used as an excellent marketing tool and a way to interact with your target audience on a personal note.

At GB Logo Design, we not only provide good quality logo designs to UK customers but also superb compliment slip designs at affordable prices. In today’s blog, let’s throw some light on compliment slip designs.

A good compliment slip design contains the following features as mentioned below.

Attractive

If compliment slip designs are not attractive they are not compliment slip designs at all. Your compliment slip design should be eye-catching enough to draw the attention of your clients or customers.

Personal

Compliment slip designs are supposed to be personal because you want your clients to know that you value them and want them to visit your entity again. So, in your compliment slip design, you need to include personal words, like “With lots of warm compliments and love” and so on.

Unique

Your compliment slip represents your business. So, if you use ready-to-use templates then it would not make the impact you want on your clients or customers. Hence, you need unique and customised compliment slip designs to uplift your business.

Relevant

A good compliment slip design should carry important information about your business, like name, address, and contact information, and so on. This makes the compliment slip card more relevant and an effective marketing tool.

Budget-friendly

If you have to pay a lot of pounds to get a compliment slip design then better do not get it. The price of your compliment slip designs should be reasonable if not affordable. When you are at GB Logo Design, you do not have to worry about your budget as we offer compliment slip designs at budget-friendly rates to our clients residing in the UK.

You can get personalised compliment slip designs from the house of GB Logo Design, the best graphic and logo design firm in the UK .

Welcome to GB Logo Design’s blog page! As you all know by now that GB Logo Design in UK has been considered one of the best logo design companies in the UK . Since we are such an experienced graphic design firm, we thought of telling you now about some common types of logo designs so that next time when you order a logo design online, you know what you want.

In today’s blog, we are about to provide you with a brief guide on different types of logo designs available in the UK market. So, without adding any more words, let’s get started.

Lettermark or Monogram logo designs

This is one of the most widely found logo design. In a lettermark or monogram logo, we use the respective brand’s initials. Monogram logo designs are highly preferred by a number of brands as they are easy to use and made with utmost simplicity.

Popular Lettermark or Monogram Logo Examples: HBO, CNN, ESPN, and so on.

Wordmark logo designs

As the name suggests, wordmark logo designs contain words, in this case, the company’s name. Since wordmark logo designs have the business’ name, it becomes more recognisable among the target audience.

Popular Wordmark Logo Examples: Coca-cola, Google, Calvin Klein, and so on.

Pictorial logo designs

Pictorial logo designs are icon or graphics-based logo designs. Such logo designs make a huge impact on your target audience as it makes your brand look enigmatic and worthy of attention.

Popular Pictorial Logo Examples: Twitter, Apple, Shell, and so on.

Abstract logo designs

Abstract logo designs are gaining extreme popularity in the graphic design(http://www.gblogodesign.co.uk/graphic-design/) industry. An abstract logo is similar to a pictorial logo but the former has a concept. However, in abstract logo designs, a recognisable image is not used.

Popular Abstract Logo Examples: Nike, Adidas, Pepsi, and so on.

Mascot logo designs

Mascot logo designs are a perfect way to make your business more popular among the young audience. A mascot logo design is a logo that contains an illustrated character to represent your business.

Popular Mascot Logo Examples: KFC, Pillsbury, Mr Muscle, and so on.

So, which logo design do you want for your business? Let GB Logo Design in the UK know! Get logo design at affordable prices in the UK from our house!

April 15, 20210

Logo Design [blog]

Analyze industry-specific color trends:

Do not underestimate the black-and-white magic in a logo design:

Use colors to control people’s moods:

Simplicity:

Memorability:

Modern and classic:

Well-balanced:

It will tell what your company is about

It will attract new customers

It will make you different from your competitors

It will bring brand loyalty to your customers

It can be placed everywhere

Company website:

Email signatures:

Promo videos:

Trade shows:

Presentations:

Social media:

What are the specialties of our logo reveal video services?

Let’s take a look at what you need to consider for the perfect logo that will boost sales:

1.Be different

2. Think about your target audience

3. Professional design means a professional look

4. Simple and readable logo’s sell

How compliment slips can benefit your business?

Easy brand promotion

Hardcore professionalism

Ease of usage

Happy and valued clients

Lettermark or Monogram logo designs

Wordmark logo designs

Pictorial logo designs

Abstract logo designs

Mascot logo designs

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